Data Sources and Attribution

Where the information on Etiquette Pulse AI comes from and the limits that apply.

Draft for legal review. This policy describes how the platform works today. It has not yet been approved by counsel and is not legal advice.

0.1 (draft)Policy version

Not yet in force. Takes effect when approved and published as finalEffective date

27 October 2026Last updated

Etiquette TechnologiesOperator

Scope

This page lists the sources used for public pages and how each is treated.

Google Places API

Business names, ratings, rating counts and review excerpts for unclaimed listings come from the Google Places API under Google's terms. We store only place identifiers and our own labels, fetch ratings and reviews when a page is viewed, keep them in a short-lived cache (about fifteen minutes), and show Google attribution. We do not scrape Google Maps.

Owner-submitted information

For verified listings, information such as descriptions, products and website links is provided by the business and is marked as owner-submitted.

Customer feedback collected by Pulse

Survey answers, reviews and feedback given through Pulse tools. These are the only source of NPS and CSAT.

Our own calculations

City sentiment scores are calculated by us from Google data as described in the Scoring Methodology.

Corrections

To correct information from any source, write to contact@etiquette.ltd.

Limitations

Third-party data may change or contain errors. Source terms can change and we update this page when they do.

Contact or complaint channel

Write to contact@etiquette.ltd. See also Grievance Redressal.